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Increasing your free cash flow (FCF) doesn’t have to be a challenge
In business, even the pros can face roadblocks that stop them from seeing more cash at the end of each month:
More competition nearby
Higher costs eating into profits
Trouble finding and keeping good workers
And more
Many strategies are available to address the challenge of stagnant growth and declining profitability.
Some approaches suggest that achieving new growth primarily involves expanding your reach through advertising and social media. This can be effective, especially when you have a well-established process for handling and following up with incoming leads.
However, even if social media successfully brings in a surge of new visitors and you have a lead-capture process in place, you may encounter issues with your sales team's ability to close deals effectively, resulting in missed sales opportunities.
Then, some argue that to foster growth, you need to find and retain top talent by offering attractive compensation packages.
And while this approach has its merits, it can also be risky. New hires may eventually find reasons not to stay, and in more severe cases, they might leave, setting you back to square one.
To overcome these challenges, the first step is to refocus on the concept of profitability and then make adjustments to your business that align with your vision.
By delving deeper into the mechanics of your profit-generating activities, you can optimize revenues and eliminate inefficiencies, ultimately reclaiming both time and financial resources. This approach is customized to your business, rather than trying to force a one-size-fits-all solution onto your unique circumstances.
The greatest benefit is that once you've revitalized your profit strategy, you won't find yourself scrambling to address monthly cash flow issues. This newfound stability grants you more time and energy, and you can achieve your goals more swiftly than ever before.
THAT’S WHY WE CREATED
A modern, customized road map to reap higher returns from marketing and slash costs for service companies using time-tested business strategies
When we first start to grow our service business, it begins with simple actions.
Hire a few people here, add or change a service offering there, and tweak the operations and delivery as needed.
As the business grows, you discover some initial efficiencies, and then as traffic builds and orders flow, a warm feeling of accomplishment begins to form.
You now understand your clients’ needs, you start to see the costs of doing business, and you become confident you can deliver services to your customer’s expectations.
But as the volume of orders increases and clients start asking for more, things just get messy.
Every aspect of your orders become harder to manage the larger the order is. You also discover that you had trouble saying “no” to customized services, contributing to your inability to maintain quality.
Then of course, the workforce you work so hard to train and motivate starts to lose motivation and lose their ability to stay present for the job.
As a business owner and operator, instead of smiling at an increasing cash reserve in the bank account, you start to squint and wonder where the cash went at the end of the month.
And that’s why so many technology-infused online companies have emerged out of the woodwork—they all hope you will believe that fixing that one thing with software (or ChatGPT) is what is holding you back from “10X” growth.
The inconvenient truth is that all of these growing pains exist because the clear vision of profitability was lost somewhere along the way.
The Complication
Most advertising partners, technology partners, and other consultants who advocate for you are more focused on selling you a feature and function of their product rather than helping you retain more cash after every transaction.
When they optimize your ads, they don’t care that your sales team doesn’t use a script tailored for the campaign.
When they help you automate your payment process, they don’t care that your service was actually sold at or below cost-to-deliver.
But, that’s just the nature of solutions sales — they don’t get rewarded for selling a solution they don’t have on hand.
Now, you could pay your friends $10,000-$20,000 at McKinsey or Boston Consulting Group to perform a market study or develop a product strategy recommendation.
But even this small investment may not provide any new insight to what you could discover with just a nudge in the right direction.
So, shifting your focus back to revenues and expenses is super important, but once you’ve got the fundamentals down, even selecting the right solutions and timing their roll-out can still be tricky.
And we never want to deal with the frustration of experiencing more complexity without an improvement in the bottom line.
There is a better way
As your competitors actively search for ways to out-sell, out-hire, and out deliver you, there are still closely-guarded profit strategies that help us tackle our problems with unit margin, sales effectiveness, and workforce excellence.
There are also other tools that are becoming industry standards such as after-sales service training, service ascension strategy, marketing automation, unified communications, and more that can help as well.
And in this detailed report and roadmap, I want to give you clarity on how you can create more revenue opportunities for your most high margin clients, and also how to reduce service expenses and costs by using technology, with the end goal being more cash at the end of every month.
This is an advanced tailored road map that assumes you know your common financial and operational measures used in running your business, but may have not “re-kindled your relationship” with profit with real both top-line revenue recommendations as well as cost controls.
Thanks RAINMORE! Your report was an invaluable part of re-examining not just how we made money, but more importantly WHO valued our services the most. We couldn’t have created our new pricing menu with healthy margins without this exercise. Highly recommend!
Daniel Ortega
It was difficult in the beginning, because I wasn’t ready to see that I had been focusing on the wrong clientele the entire time. I also didn’t realize I could have automated my outreach and saved a few thousand every month on just that. Thanks to the team at RAINMORE, we are growing again.
Saara Wilson
Re-establish your upwards growth trajectory today
The pre-2024 price on the premium package is for a limited time and will not be available in 2024.Basic Report
Get started on understanding
where your business is with
profit-centricity and how to grow
$199
Complete Report
Get started on where your
business is with profit-centricity
and how to grow
$499
Profit Self-Awareness Evaluation
Pricing Power Analysis
Lead generation rank
Sales Effectiveness 14-point Checkup
Vendor Procurement Leverage
People and Leadership
Zoom-call Results Review
Recommendations
PREMIUM Report
& Roadmap
The most detailed insight into
your business sales, operations and
delivery and the full list of actions
you can take to maximize your profits
$999
COMPLETE Report
get whatever from
this package
$499
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Hi, my name is
Rich
I started helping businesses make more money by streamlining sales and service operations back in the late 90s when I created the first interactive CD catalog for the sales and trading office at my grandfather’s artificial Christmas tree and silk flowers factory.
Even back then, my favorite part of helping the business was figuring out how to sell more using less time and less money. Granted, the tools that were available for us to do this was very different back then. Luckily things have changed a lot over the years, and we have much better solutions today!
I learned while for a Fortune 50 company, that a keen focus on quarterly profits meant that resources were used to create and use tools specifically to enhance those profits (like Six Sigma culture, Sales Effectiveness). These tools seemed inaccessible to small business.
It’s been decades that I’ve been consulting for and building my own businesses and over that time I’ve seen most of the band-aid solutions that are out there.
I’ve spent those years learning from my own mistakes, and with RAINMORE I wanted to take that experience and help others get to the same solutions that I’ve found without all the time needed to get there.
The biggest hurdle in putting together this report and roadmap for you, after having implemented cost savings frameworks for both Fortune 50 companies and small startups, is that I understand the cost of change.
I’ve run into those limitations over on my YouTube channel that’s devoted to CSS, which has grown to over 750,000 subscribers, as well as in other courses that I’ve put together in the past.
As I’ve continued to teach online over the past 5+ years, I’ve been putting a lot of thought and effort, into overcoming those challenges.
To overcome these limitations, I’ve made Beyond CSS as multi-modal as possible. It mixes both text and video lessons, small interactive code blocks with mini-challenges, and larger challenges and projects for you to complete in your own editor.
I’m really proud of our profit consulting solutions framework, and I really look forward to helping you take control of your profits and reignite your growth.